Abstract

Understanding the characterized need of target customer is essential and critical part of innovation. However, this has often been ignored; the projects have often been started in the laboratories or conference instead. We will introduce Academic Science Unit (Tohoku University Hospital Bedside Solution Program) which serve as an infrastructure for finding medical needs, and Biodesign, which is world known successful entrepreneur Stanford University program for medical device based on design thinking.

The biodesign innovation process developed by Stanford Biodesign emphasizes the importance of starting with a well-characterized, compelling clinical need before focusing on the development of any solution, including digital health. This shift from addressing medical needs entirely with traditional medical devices to a mixture of devices and digital solutions reflects the changing healthcare landscape within which care is migrating from the hospital to alternate, more affordable environments. It also shows the timelessness and broad applicability of the biodesign innovation process, which is technology agnostic. By requiring innovators to start with a well-defined clinical need rather than any preconceived invention ideas, the process allows for many different types of solutions to emerge as new care paradigms become possible through the application of emerging technologies.